Small business.
Big local legend.
Give Las Cruces something to talk about. We help local businesses run the $100 Local Legend Challenge with short-form videos and a community invited to join in.
Built for local owners. Powered by local people.
The challenge
Local Legend
Our promise.
Not a hype claim.
Your business at the center.
Not a generic content template.
A clear invitation to participate.
Not just another video to scroll past.
Honest expectations.
No promises of overnight virality.
01 / The game plan
Don’t just post.
Give people a part.
The $100 Local Legend Challenge turns your business into the starting point for a local story. We connect the idea, the videos, and the invitation so people know why—and how—to get involved.
One challenge. Three moving parts.
A reason to watch.
A reason to join.
A reason to remember you.
- 01
Find your local hook
Shape a challenge around what makes your business worth discovering. Work out the participation rules and the $100 element before the cameras roll.
- 02
Make it scroll-stopping
Build short-form videos that introduce the challenge, show your business’s personality, and make the next step easy to understand.
- 03
Bring the community in
Give local people a clear invitation to participate. Keep the challenge moving with content that puts the community—not just the promotion—in the story.
02 / Your move
Let’s make your
business the buzz.
Tell us what you do and what makes your business unmistakably local. We’ll talk through how the Local Legend Challenge could fit, including scope and costs before you commit.
Start the conversation